When: 12^th June, 2009

Where: Fortune Global Select, Gurgaon

Media planners and marketers in Delhi were geared up for a fantastic interactive event from Komli. Next in Digital showcased a line-up of the latest tools and trends in online marketing.

Avid media planners and marketers from Delhi turned up to understand what's new in the digital space: ViziSense MediaMix’s latest feature - the Reach & Frequency tool, and a never-seen-before brand impact measurement solution called Vizu AdCatalyst - which Komli has exclusively brought to Indian marketers, were showcased.

Manish Vij, Co-founder & Chief Business Officer, Smile Interactive Technology Group opened the event with a thought-provoking note on where the digital industry is heading today.

He said, "There is no better time than now to aim higher for digital media for a large set of categories. Spends on offline media are being re-looked and influencing consumers are moving online rapidly. There's a chance to define 'performance' for categories which don't have immediate digital acquisition and we recognize tools like ViziSense are doing a great job in an attempt to grow the medium. Don't look at the West - the new digital currency, beyond current definition of performance, will evolve in countries like India and China."

For those who missed on the latest tools and trends in online marketing, mail us at sales@komli.com for more information.