Second edition of innovation event aimed at encouraging engineers to work on their favorite technology ideas
On March 7th and 8th, Komli Media, APAC’s leading digital media technology platform conducted a Hackathon for its engineers across its Mumbai, Delhi, Bangalore and Chennai offices. With its continued focus on innovation, Komli Media pursued the second Hackathon event that led the techies to build creative and complex prototypes.
The event saw ideation in diverse technology areas of machine learning, data analytics, fuzzy search, cluster infrastructure, mobile apps, and frontend web technologies. The prototypes solved core technology challenges related to digital advertising including automated campaign optimizations, better prediction in bidding model, smart editing of Ad creatives, search intelligence in mobile, user modeling and Big data insights.
Komli Hackathon started at 10am on 7th March followed by a rigorous 26 hour coding session that lasted until the noon of March 8th. Engineers at each of the four offices were glued to their laptops/desktops with coffees, energy drinks, delicious food and endless murmur during the whole event. The participants, in teams of 3 each, came up with creative team names including “The Hobbits”, “The Gangs of Komlipur”, “The Avengers”, “Return of Titans”, “NULL”, “The Rajni Rangers”, “Green Berets”. With competitive spirits in high gear, more than 60 Komli technologists participated in the event to win the top prizes for the event’s best hacks. In all, the Hackathon saw a total of 20 plus innovative demos of the built prototypes. Komli Media being a technology driven platform has time and again ensured that the best in class technology is adopted and encouraged. All the “hacks” were presented to the whole company with exec team cheering and judging the event participation to pick the top demos with most creativity, complexity and relevance to the digital advertising space.
Speaking at the occasion Apurva Dalal, Vice President of Technology at Komli Media mentioned, “Komli media thrives because of its best in class technology platform. Our engineers power this platform and are constantly encouraged to innovate on the most challenging problems of scale and complexity. Hackathon, as an event, has celebrated the technical talent amassed at Komli as well as their ability to excel in a high adrenaline environment. We look forward to championing many more technology innovation events in near future.“